{"id":2313,"date":"2024-05-10T09:50:10","date_gmt":"2024-05-10T07:50:10","guid":{"rendered":"https:\/\/www.k6gestioncultural.com\/nuestros-proyectos\/euskal-itsas-museoaren-komunikazioaren-kudeaketa\/"},"modified":"2025-04-03T17:33:15","modified_gmt":"2025-04-03T15:33:15","slug":"euskal-itsas-museoaren-komunikazioaren-kudeaketa","status":"publish","type":"projects","link":"https:\/\/k6gestioncultural.com\/eu\/gure-proiektuak\/euskal-itsas-museoaren-komunikazioaren-kudeaketa\/","title":{"rendered":"Euskal Itsas Museoaren komunikazioaren kudeaketa"},"content":{"rendered":"\n<div class=\"wp-block-columns are-vertically-aligned-bottom is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p>Igartubeiti Baserri Museoa kultur gune aktiboa da, XVI. mendeko baserri batek eta interpretazio zentro batek osatua. Bere programen bidez, euskal gizartearen herentzia kulturala transmititzen du gaur egungo ikuspegitik. Bere kokapenak eta arkitekturak leku hau espazio paregabe bihurtzen dute Museoaren komunikazioa modu intergralean kudeatzen dugu, lurraldean duen posizionamendua sendotzeko, publiko berrietara iristeko eta tradizio eta praktika sortzaile garaikideen inguruko eraikuntza berrien sorreran erreferente gisa kokatzeko.<\/p>\n\n\n\n<p>Museoa eta bere jarduerak ezagutarazteko komunikazio planak egiten ditugu. Zentroaren estrategia digitala sortu, martxan jarri eta haren errendimendua neurtzen dugu. <\/p>\n\n\n\n<p>Euskal Itsas Museoaren komunikazioa bat dator museoaren ildo estrategikoekin, edukiekin, mezuekin, kanalekin eta tonuarekin. <\/p>\n\n\n\n<p> <br\/><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-bottom is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><div class=\"info-project\"><p><span style=\"font-weight: 400;\"><strong>Urtea:<\/strong> 1991tik gaur arte<b><br \/>\n<\/b><\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Bezeroa<br \/>\n<\/strong><\/span><a href=\"https:\/\/www.gipuzkoa.eus\/es\/\" target=\"_blank\" rel=\"noopener nofollow\">Gipuzkoako Foru Aldundia<\/a><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Museoa: <\/strong><br \/>\n<a href=\"https:\/\/itsasmuseoa.eus\/\" target=\"_blank\" rel=\"noopener nofollow\">Euskal Itsas Museoa<\/a><br \/>\n<\/span><\/p>\n<ul>\n<li><strong>Komunikazio planak<\/strong><\/li>\n<li><strong>Promozio kanpainak<\/strong><\/li>\n<li><strong>Estrategia digitala<\/strong><\/li>\n<li><strong>Webgunearen kudeaketa<\/strong><\/li>\n<li><strong>Sare Soizalen Kudeaketa<\/strong><\/li>\n<li><strong>Newsletter-ak sortzea<\/strong><\/li>\n<li><strong>Prentsa Bulegoa<\/strong><\/li>\n<li><strong>Ekitaldien antolaketa<\/strong><\/li>\n<\/ul>\n<\/div><\/div>\n<\/div>\n<section class=\"block-slider slider\">\n    <div class=\"swiper-wrapper\">\n                                    <div class=\"swiper-slide\">\n                    <div class=\"image-wrapper\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"1600\" src=\"https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/24_RP_KONTXA1924.jpg\" class=\"attachment-big size-big\" alt=\"\" srcset=\"https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/24_RP_KONTXA1924.jpg 1200w, 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srcset=\"https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-scaled.jpg 2560w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-300x225.jpg 300w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-1024x768.jpg 1024w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-768x576.jpg 768w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-1536x1152.jpg 1536w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-2048x1536.jpg 2048w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-450x338.jpg 450w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-900x675.jpg 900w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-992x744.jpg 992w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-1984x1488.jpg 1984w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-1200x900.jpg 1200w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/1716197158016-1800x1350.jpg 1800w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" title=\"\">                    <\/div>\n                <\/div>\n                            <div class=\"swiper-slide\">\n                    <div class=\"image-wrapper\">\n                        <img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1.jpg\" class=\"attachment-big size-big\" alt=\"\" srcset=\"https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1.jpg 1920w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-300x169.jpg 300w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-1024x576.jpg 1024w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-768x432.jpg 768w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-1536x864.jpg 1536w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-450x253.jpg 450w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-900x506.jpg 900w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-992x558.jpg 992w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-1200x675.jpg 1200w, https:\/\/k6gestioncultural.com\/wp-content\/uploads\/2024\/12\/2-1-1800x1013.jpg 1800w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" title=\"\">                    <\/div>\n                <\/div>\n                        <\/div>\n<\/section>\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p>Hainbat kanpainen bidez, Euskal Itsas Museoaren marka indartzeko lanean ari gara, Donostiako zentroa ahots propioarekin kokatuz. Ahots horrek kontakizunak sortzen ditu, komunitateari entzuten dio eta egunez egun entzuleak dibertsifikatzeko lan egiten du.<\/p>\n\n\n\n<p>Ondorioz, Euskal Itsas Museoak komunikazio etengabea, koherentea eta komunikazioko azken joerekin lerrokatua du. Komunikazio ekintza ezberdinei esker, museoak harreman berriak ezartzen ditu etengabe bere entzuleekin eta publiko berrietara iristeko gai da. <\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Audientziak zabaltzea, dibertsifikatzea eta komunitatea eraikitzea <\/p>\n","protected":false},"author":3,"featured_media":2336,"parent":0,"menu_order":0,"template":"","tags":[],"class_list":["post-2313","projects","type-projects","status-publish","has-post-thumbnail","hentry","projectscategory-euskal-itsas-museoa","projectscategory-komunikazioa-eta-estrategia-digitala"],"acf":[],"_links":{"self":[{"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/projects\/2313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/projects"}],"about":[{"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/types\/projects"}],"author":[{"embeddable":true,"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/users\/3"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/media\/2336"}],"wp:attachment":[{"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/media?parent=2313"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/k6gestioncultural.com\/eu\/wp-json\/wp\/v2\/tags?post=2313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}